Looks like there is a chance to start your own Facebook while sitting on a favorite chair
SkaDate Dating and Community Software Company is glad to invite those of you who believe our product is a key to success to take part in a competition – WIN SkaDate.
We give everyone a chance to get a SkaDate license along with Mobile Edition for free. All you need to do is tell us why you think SkaDate is the perfect solution for your online community business. Tell us what features, characteristics and special qualities make SkaDate the best dating script and community software for you.
If SkaDate software has already helped you build a community site of your dream – you are also welcome to share your success story, as you have an opportunity to win another license for implementing one more great web site idea.
Post your comments about SkaDate here and you may win SkaDate license with the Mobile Edition.
There are going to be three prize positions in the contest:
1st place winner will get a free SkaDate Community Software package and SkaDate Mobile Edition ($500 value) 2nd place winner will get a free SkaDate Software package ($350 value) 3d place winner’s prize is SkaDate Mobile Edition ($150 value)
This is how we are going to process your feedback and choose the winners:
The contest will last from November 4, 2009 to December 1, 2009. This is when you are welcome to post your comments about SkaDate community and dating script, and vote for the ones you find worth winning. We will take into account all your support votes and choose the comments we like the most to announce the contest results on December 1, 2009.
Get a chance to build your own community site for free – WIN (Why INeed) SkaDate!
Good Luck!
SkaDate Team
Update: SkaDate Team would like to thank you for your activity in posting all that positive feedback. We have decided to make a small surprise for all of you taking part in this contest even if you do not win a prize position. What kind of surprise it’ going to be will be revealed on December 1, 2009 – the day we announce the contest results. Carry on!
The good news to share today is that the next great event in Online Dating Industry is coming up. The iDate 2010 Awards will take place on January 28, 2010 in Miami during the Internet Dating Conference, where the CEO of Skalfa eCommerce Emil Sarnogoev will participate to answer your questions and tell more about SkaDate Dating and Community Software. This is when the best dating sites and dating software companies will be chosen from candidates in 11 industry-related categories.
Most important is that your votes of support can help a company meriting nomination be included in the list of finalists, and get the position it deserves.
If you find SkaDate Dating Software Company worthy of election in the ‘Best Dating Software Provider’ category – nominate it now at http://www.InternetDatingConference.com/nominations-miami-2010.php and leave your votes for it from November 22, 2009 to January 7, 2010.
We appreciate your support and contribution in helping SkaDate Company get rewarded according to the merits in providing professional and reliable community software and dating script.
SkaDate released a new update of its professional dating and community software – 7.1365.
This update brings a number of improvements which make SkaDate dating and community software more user-friendly, flexible and easy-to-manage.
The new update of SkaDate community software is available at the customer area where you may download it and update your web site. If you prefer not to update your Skadate community software version at this time you may do it at a later date.
If you don’t have SkaDate dating and community software yet then Get it Now!
Knowing the typical scammers’ tricks allowing them to swindle credulous online community members prevents from a lot of trouble.
But still, the major question is how to make your website safe enough for the members to relax and concentrate on finding love and friendship they are seeking rather than on ‘unmasking’ scammers. SkaDate community software offers you several tools that will make it a lot easier for you to guard your site members’ peace and quiet.
The first feature to check is our Profile Messages Filter. It is a compound integrated tool unifying 2 methods to protect your members from scamming and spam mail – filter by words, and filter by identical content.
As you might have noticed from the fraud techniques descriptions given in the previous article, scammers tend to send ‘introductory’ letters with the very same content to several potential victims. Their psychology is as clear as day – such bulk mass-mailing will bring at least one-two positive results out of, say, ten trials. And they do not waste time bothering about the unique content of their inviting love messages. This is why SkaDate developers team integrated a Message Filter into our online dating software that stops messages in case two and more of them have identical content. Intended recipients will not get these messages until a site Administrator approves them. This feature also helps you to prevent spam mailing on your site, which is a significant advantage.
Here is one more of your opportunities – Message filter by words. It allows you to select and add words, whose presence in mailbox messages will make them stuck in the filter. For example, one of the commonly used scamming strategies is to redirect the mailbox conversation from the site to the scammer’s personal e-mail. Why? Not to leave any evidence of his fraud on the site, and not to make a site Administrator suspicious at some point. So, a good idea would be to add an ‘at symbol’ (@) to the list of restricted words. If a member gives his e-mail to another member – you will be the first one to know about that. Another item to be added is a number ‘190′. Including it to the list of ‘potentially dangerous’ words on the site will help you avoid Telephone scam. Here http://agencyscams.com/scammer-letter-templates.html you can find words and word combinations used by scammers most frequently. There are also a few e-mail templates with a typical scam-intended content. Studying this information will help you recognize tricksters and prevent them from interacting with members on your site.
The two methods described above are good when it comes to internal site mailbox conversations. But what to do if a scammer tries to reach his/her potential victim by, let’s say, leaving a comment to the Forum or Blog post, photo and video. Something like: ‘Hey, what a nice photo! If you want – I can send you mine. Just write to this e-mail…’ – and same story again. For such situations the ‘Badwords’ feature in the Admin Panel will be an indispensable help. Basically, it is similar to the Message Filter by words – you add the words you do not want your members to use on the site to the Badwords list, and each time someone uses them – they appear as ‘censored’ in the comment text. With this feature you can prevent users from exchanging e-mail addresses, not to mention an ability to free your site from abusive language.
Besides the already mentioned track-down methods, SkaDate community software Admin Panel interface allows you to inspect all the newly-registered profiles before they become available to the site audience. Until a Site Administrator approves (or unapproves) a new member’s profile – it is inactive, and thus, harmless for your site. Just be attentive during the profile review, remember all the scamming techniques, and writing templates scammers commonly use for self-descriptions. Also, pay strong attention at the profile photo. If it seems too good to be true – it most likely is. Real people’s pictures rarely look like have been taken in a professional studio and brought to perfection in Photoshop.
Take some time to check the above-mentioned features at SkaDate community software Admin Panel demo (login details: admin/skadate).
Now, what to do if you have found a suspicious profile, or a confirmed scammer on your site? Definitely, to block it from accessing your site, and report it to an anti-scam agency. There are lots of sites fighting against scam on the web. They create scammers databases for you to be able to check if the person you suspect belongs to Internet fraudsters, or to denounce a scammer laid bare by you. SkaDate dating software team does not stand aside from this hard and important work. On one of our websites you can find a database of profiles used in scam, and report your own unpleasant findings. Feel free to visit http://www.dotsilver.com/antiscam/ and share your experience with us.
The main thing to remember is that being a Site Administrator obliges you to take care of your site reputation by providing security and confidence for your site members, who will not need to worry about losing their funds and faith in love.
If you have already been into scam, and have some more advices on how to avoid it – you are welcome to share it in an article comment.
Skalfa eCommerce has been improving its flagship product – SkaDate community software – for years to bring you the cutting-edge dating and social networking technologies for building successful online business. Today we are glad to announce launching a new add-on making SkaDate software even more usable and entertaining – SkaDate ME (Mobile Edition).
SkaDate ME is a one-time-fee add-on giving your site users an opportunity to stay connected wherever they are. Now, using their favorite mobile device, they can access the most important online dating features: sending and receiving on-site messages, checking profile lists (new, online, featured, My Matches), viewing photos and profile info, bookmarking profiles, chatting via Ajax Instant Messenger, using Quick Search and pre-saved search criteria.
SkaDate Mobile Edition is a lightweight version of SkaDate dating and community software compatible with the following mobile telephone models and browsers: iPhone (Safari), HTC (Windows Mobile OS, Opera), Nokia (Opera Mini, Internet Explorer). Present-day technologies make it possible to enjoy high loading speed and all advantages of Internet-surfing with high-resolution screens and 3G-facility in mobile devices.
All that makes SkaDate ME an indispensable add-on for your traditional online community software giving users significantly more freedom and opportunities for finding what they need on your site.
Check the demo of SkaDate ME add-on for mobile dating at mobile.skadate.com and be the first to experience the advantages of new technologies in dating and social networking industry. SkaDate community software team is happy to introduce this opportunity to the customers!
Feel free to leave your notes and comments on SkaDate Mobile Edition release. Your opinion is important to us.
Running an online dating or a social networking site is a very specific kind of business with its own ‘highs and lows’. One of the pitfalls both site owners and members have to be aware of is online dating scam.
Briefly speaking, scamming is swindling someone for financial gain. When it comes to online dating sites – ’someone’ is usually a single man (almost never a woman) searching for his destiny in the World Wide Web. He is usually trusting and unsuspecting, which makes him almost a 100% confirmed candidate to fall for online Internet fraud.
Since scam is not something new in the world of online dating industry, there are tons of articles on the Internet describing ‘red light’ symptoms indicating that you are being fooled, and suggesting solutions on how to avoid such traps. People read them, become more educated and careful… and they stop trusting online community sites.
In order to make your website a secure place for acquaintance and entertainment, you should know how scammers typically act, what tricks they use to swindle dating site members, and obviously how to ‘catch’ such impostors before they cause any harm.
Below you fill find some common scammers’ fraud schemes description. As they say, ‘forewarned is forearmed’.
There are three generally known online dating scam types: a ‘Telephone scam’, a so-called ‘Russian Bride scam’ and a ‘419 Nigerian scam’.
Telephone scam ‘works’ pretty easy. A scammer gives you his/her phone number and asks you to call. You do so, which seems pretty logical if you are unprepared for a negative result. You hear an automatic voice machine (sometimes even a live person). You hang up. You get a phone bill that makes you stiffen in surprise. What is the trick? Scammers use so-called ‘premium rate’ phone and fax-back numbers usually starting with 190. The cost of a call to such number can be about $5 per minute or even higer. One more telephone fraud scheme involves a scammer asking you to dial 90# and hang up the conversation (he/she will definitely provide you with a trustworthy reason why you should do that). As soon as you follow the instructions, the cheat will get access to making long-distance calls using your telephone balance. This 90# scamming technique is no longer popular these days (since telephone communications have become more advanced and difficult to hack), and initially it was targeted for business and governmental numbers (requiring to dial 9 or 9-0 to access an outside line). But still, you should keep it in mind.
‘Russian Bride scam’is very typical for online dating sites, so give it proper attention. Here is how it usually works. Imagine that you are registered on a dating site or a social network. You are lonely and dreaming to find a soul-mate, who is beautiful, young and naive. And one day you receive a message from a profile that looks very similar to your dream. The only drawback is that the girl who sent it lives in Russia (Ukraine, or one of the other former USSR countries). The message would usually be written in broken English, but have vague content anyone would like. Such letters typically start with a brief description of a potentialbride’s personal qualities (such as being honest, loving, not mercenary etc), and of how much she was impressed with your profile. She will promise to send her photos in case you are interested. And most likely you will receive pictures of a model looking just too good to be a real person. In some cases there will be a real girl on those pictures (and they will look more natural). The only problem is that she has nothing to do with the love messages you receive. No doubts that her photo was stolen from the Internet. But let’s get back to your correspondence. Once you start taking serious interest in your new friend, ’she’ will let you know about her feelings for you. Of course, she is in love. You’ve been chatting for only a week or so? You have never met or even talked to each other on the phone? Well, there are no barriers for true love, and you were definitely meant for each other – this is what she will tell you. Then the most interesting part starts. This girl from a country where there is no job, and winters are too cold will want to come and see you, because her love for you is so strong. But she will need some money to get her visa done (maybe about $300). Once you send it – she will definitely need more…. There can be hundreds of reasons: booking tickets, sick relatives, telephone and Internet connection bills (she can’t imagine even a day without communicating with you!) and so on, and so forth… She will never reveal her bank account details, and will ask you to send funds via some money transfer system. Finally (better sooner than later), you will understand that you are being fooled. But by that time you might become broken-hearted and a few hundred dollars poorer.
‘419 Nigerian scam’named after the section of the Nigerian law pertaining to fraud unifies several methods of advanced fee fraud. It includes lottery scam, bank loan scam, romance scam and many other kinds of scam (if you are interested, you may check them here http://www.419hell.com/Nigerian_Scam_Baiting/Types_of_419_Scams.html). I will tell you about the specific dating or romance scam. As a rule, you will receive a letter from a profile with an attractive picture. She or he will not be so pushy at first. Following one of the fraud schemes, a scammer will tell you that he/she actually lives in the US, but is currently working abroad… say, in Nigeria. Your communication with such scammer may last for a couple of months or even up to a year before a standard process of sucking out your budget starts. A fraudster will become your friend and make you believe you can trust him. But one day something will definitely happen – your ‘friend’ will completely run out of finance just a week before the salary, or he will get to a hospital (or even to jail), he will need to buy a ticket, cash the money order or save a dying aunty who needs an urgent operation…. By the time the cheat asks you for money, your vigilance will most likely be completely lulled, as scammers are very good at psychology, and they know tons of ‘it-sounds-like-truth’ stories. Once you send the money – you can forget about it. Most likely, the scammer will disappear too… unless he feels that he can ‘milk’ your wallet for a bit longer.
These were the typical Internet fraud schemes applied on online dating sites by scammers, and earning millions yearly to the ones using them. As an online community site owner, you can add your share to the hard work of fighting against Internet criminals by making your site free from scam and thus, safe and reputable.
In my next article I will introduce a few easy ways to prevent (or get rid of) scamming on your site using tools provided by SkaDate dating software.
For now, feel free to leave your comments and share scam stories you’ve been into or ever heard of. Your experience is very important.
Now that your dating site content is optimized and ready to get indexed by search engines, it is time for a final stage – submitting your site to search databases.
Among the search engines Google certainly takes the leading position as the most ‘haunted’ one due to being relevant. This is why I will use it as an example while defining the steps you need to take to let search engines know about your site.
So, the initial step to ‘get friends’ with Google is to be the first to introduce yourself by submitting your site URL through this link http://www.google.com/addurl.html. If you don’t do this – the sky won’t fall over your head, and somehow or other Google spiders will find and index your website on their own… But time is precious in terms of promotion and advertising, and we all want your online dating /social community to reach the top as fast as possible. So why not take a few minutes to help the restless Google crawlers? Good news is that you won’t need to re-submit your site URL again even if you change it – once indexed, it will be tracked and updated automatically (provided you changed only the domain name and did not alter the site content).
Next move is submitting your sitemap to Google. Basically, sitemap is a list of all the website links accessible to users organized in a hierarchical (top-to-down) manner. It helps Google crawlers ‘understand’ the structure of your site and, thus, provide a significantly better indexation to its pages (essential for Flash or JavaScript menus not containing HTML links). SkaDate dating software team developed an integrated tool for automatic XML sitemap generation, which allows you to get a ready map of your site structure by a simple button click in the Admin Panel.
So, what happens next? I bet, most of you wonder how exactly Google (or any other search engine) ‘calculates’ the web site’s relevancy and importance for defining its position in search results, what factors it takes into account, and what is the priority of these factors for such evaluation. No one except for the Google staff members knows this mysterious algorithm. Even SEO sharks will hardly ever get close enough to understanding it, as it constantly gets updated. But still there is some useful information for all of us to learn.
Let’s take a look at Google PageRank, often referred to as ‘PR’ (not to confuse with Public Relations). This is how Google itself describes it: ”PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important”.” PageRank grades from 0 to 10. The higher your web page rank is – the better (www.yahoo.com and www.microsoft.com have PR9, www.google.com has PR10). Please, note that I mentioned a ‘web page’, not a ‘web site’. For a search engine all your site pages are ‘autonomous’ objects for indexation. So, each page will have its own PR. PageRank is invisible to Internet users in search results. But it can be seen by means of a special tool, such as Google Toolbar. It has both numerical and visual (scale bar) indicators.
As you might have understood from the PageRank description given above, it is based on the quantity and (most importantly) quality of the inbound links to your site pages. If a few web sites with good positions in search results (it is exactly high search ranks, not PR I am speaking about right now) link to your site, they give you a share of their popularity, thus, helping you to get a better PageRank too. So, you should be quite ‘picky’ while going for link exchange, since even multiple references from web sites with low Search Engine Results Placement (SERP) will not help you much in SEO.
And here comes the most important part. PageRank is just one of many components Google engine takes into consideration while ‘granting’ a search results position to your site. Which means that even if you get a PR which is 10 out of 10 – it does not guarantee you the top position in a search rank. This is proved by a number of examples when a web page with a lower PageRank got a higher SERP as compared to its competitors. Besides, PageRank is solely the Google invention, and does not affect search results positions in other search engines in any way. So, no need to focus only on this ‘magic PR’, but it’s essential to give enough attention to other important aspects, such as developing a carefully-optimized site content, choosing relevant keywords, and many more useful things mentioned in my previous articles devoted to SEO.
Search engine optimization is a science, whose motto is definitely ‘live and learn’. It’s constantly altered and updated. So take time to follow the newest SEO trends and strategies – and you will see how rewarding the results of your online business may be.
From my side, I will always be glad to answer your questions and assist in every way.
We are glad to announce that SkaDate dating and social networking software has made one more grade on its way of constant improvement. We have released a 7.1295 build that introduces a set of new features for making your online community even more entertaining for members. The new update also features a few significant improvements for site administrators.
Check the list of features now available in the new SkaDate software revision:
Groups
Photo albums
123FlashChat
Possibility to disable base profile fields
SMTP protocol support
New online Admin Panel Manual
Now let me provide a more detailed description of each feature.
Groups
This feature allows member to create and join sub-networks (Groups) on your site to share their interests and affiliations. Group members can hold discussions on a private Group Forum inaccessible for non-members, post comments, add or remove the ‘Groups’ component on their profile view page. The Group administration interface allows to set them private or public, and available for joining to anybody or by invitation only. A sub-network creator can also assign moderators and upload a Group image.
Photo Albums
This feature allows your site members to organize their photos in Albums according to their preferences. Photos can be easily moved from one album to another. The number of photos allowed per album is set up by the Site Administrator via Admin Panel. The members will be able to enable or disable the ‘Photo Albums’ component on their profile page.
123FlashChat
In order to entertain multiple requests of our customers we have integrated a new popular audio/video chat into SkaDate software – 123FlashChat, which is a high-quality one-time fee add-on featuring custom skins and logo.
Possibility to disable base profile fields
SkaDate software with its impressing number of features doesn’t lock you down with just creating a dating site. It provides you with all the opportunities for developing a social network featuring blogs, photo and video sharing, albums (new!), groups (new!) and latest activity. Today we are glad to introduce one more option for your members to feel even more comfortable in your online community. It’s a possibility for a Site Administrator to disable such base profile fields as ‘I am’ and ‘Looking for’ which served mainly for dating purposes. Now there is nothing in the way to making your social network even more professional.
SMTP protocol support
Now you can improve your site performance by discharging the server you host on. This feature allows you to choose any server supporting SMTP for the purpose of sending mail from your site. It has become possible to send site e-mails even from your Gmail account!
Online Admin Panel Manual
And here comes good news for Site Administrators – an online version of the Admin Panel Manual is available. Each Admin Panel page now has a ‘Help’ link in an upright corner to a corresponding Online Manual section, thus, making it a lot easier for you to find answers to major questions on adjusting the Admin Panel settings instantly. And no need to worry about the Manual format compatibility with your computer operating system. The latest version of the Manual can be easily accessed through any browser, so you just need an Internet connection.
New build also includes bug fixes, security and performance enhancements for you to get the best of your online venture and make your business more secure. This is why we strongly recommend you to go for this update.
That was a brief description of major innovations of the new SkaDate 7.1295 build. But as they say, ‘one look is worth a thousand words’, so take some time to check the Live Demo and experience all features of our online dating software.
We will be glad to read your comments, impressions and suggestions for the new SkaDate revision.
Best wishes,
Irene
Update: We have integrated a new site template into 7.1295 software build. Now you have even more choices for making your site look attractive and professional.
After you have chosen the right dating software for creating a community site, thought of a good site conception, obtained a relevant domain name and design, the next crucial question is ‘How do I make people know about my network?’. The obvious answer is ‘through search engines!’. You will hear nothing new if I say that your online project success strongly depends on its position in search results. Top positions promise you thousands of members, loads of advertisers and sizable income. So you should do your best to help your site become search-engine-friendly by addressing tools and methods of Search Engine Optimization (SEO).
SEO – is the process of attracting a flow of traffic to your website from search engines based on their principles of work and on what people mostly tend to look for. The first and most important step in this compound process is choosing the right keywords for your site to be found on the web.
Think like a customer. ‘Keywords’ is what a user types in the search field hoping to find a relevant match to his expectations in search results. So, to start the suitable keywords ‘exploration’ from the right point, put yourself in your potential customer’ shoes. The question to ask is ”what words or word combinations would I use looking for an online community like mine?”. Looking for an answer, don’t forget to consider the opinion of your friends and colleagues – ask as many people as possible. Recall the words or phrases you used searching for your competitors on the web. Take into account the geographical language peculiarities (the British will definitely use the word ‘flat’ referring to mortgage instead of the traditional American ‘apartment’). Analyze the list of suggestions you’ll get. It makes sense to use keyword combinations (phrases) besides single keywords, as normally people can’t express what they look for in just one word. But keep in mind that a keyword phrase should not contain more than 3-5 main words.
Useful tip: Making a keywords list, take into account common misspellings too, especially when it comes to words with difficult orthography.
Quantity or quality? After making a list of words and word combinations referring to your site conception, ‘examine’ them on search engines: type a word combination (say, ‘dating site’) and see how many results you get. Millions. Well, you have found the popular keyword combination… and tones of competitors as a ‘makeweight’. Check out the top 10 sites appearing in search results. I bet they have hundreds of pages and most likely thousands of incoming links. This means that winning top positions from these sites will require not less than those hundreds of pages developed and thousands of links acquired by you. If you are just starting your online dating business, remember that it’s ‘better to be the head of a dog than the tail of a lion’, so we advise to begin with more specific keywords rather than broad ones. Specific keywords will attract fewer visitors to your site, no doubts. But at the same time they will give you significantly more chances to reach top positions in search results. Another advantage of such ’specification’ is that it will more likely bring you visitors belonging to your target audience as compared to fairly competitive broad keywords attracting a number of ‘occasional guests’. So using, for instance, a ‘pet lovers dating site’ (as opposed to a ‘dating site’) keyword combination dramatically cuts down competition and increases chances to involve some really interested potential members into your online community.
Useful tip: If you are offering goods or services for some specific region, be sure to include your location to the keywords list. This will dramatically increase your competitiveness on the targeted market.
More inspiration sources. The keywords choosing strategy based only on your own thoughts and anticipation may be quite not bad, but this is surely not sufficient for a solid-foundation SEO. In order to have a more or less detailed vision of what traffic result to expect from the keywords selected by you, and to get more ideas for choosing new keywords based on some facts and statistics you will need to refer to keyword research tools. Here are just some of them, but you can always find more on the web:
Google Keyword Tool was actually developed for Google AdWords subscibers, but you can still use it for getting a free list of keywords matching your site idea with indication of search volumes.
WordTracker allows you to make a more detailed research of your keywords. For example, it can check a certain keyword’s popularity (how many times it appeared in more than 30 million search queries) and can even generate a report on maximum total predicted traffic for different search engines. Beware though, that data supplied by this resource may not always be 100% true and it is meant to give you a general view only.
Go for keyword density checkers too. They will help you analyze the ‘keyword cloud’ (visual depiction of keywords used on a website) and keywords density, which should be about 5-10%, according to common sense.
Apart from the Internet sources mentioned above, you can do the following:
Check the server log files. The information on the words used by visitors to find your site through search engines is stored in your server log files. It can be helpful for you to determine the main keywords and key phrases to target, and will probably give you inspiration for new ideas.
One more useful practice is checking what keywords were used by your competitors. For that you need to go to your rival’s site page and right-click on it, then choose the ‘view page source’ option. It will show the page in HTML format. Now you just need to find the ‘keywords’ string. Remember that you are not doing this for copying (plagiarizing) your competitor’s keywords list (if the keywords are trademarked – you could be penalized), but for learning how to choose and set them up right.
My final advice is – use only those keywords that reflect the true content of your site. Inserting simply most searched keywords and phrases may be tempting, but this will most likely lead you to being banned by search engines.
That was the basic information needed for choosing the right keywords for your site. But this is just the first step. In further posts you will find tips on how to optimize your site content, what practices to avoid, where to submit your site for search engines indexation and many more useful things.
Although introduced not so long ago, the sms-billing service has been coming to the fore among the well-known and trustworthy payment methods. What is the reason for its growing popularity?
It’s pretty easy to explain by turning to any customer’s psychology: they want to get goods and services quickly, safely and not having to go through a number of sophisticated steps. SMS-billing meets all these requirements providing security along with mobility. No need to expose the credit card details, no need to wait for the transaction to be completed – with sms-payment you get what you want instantly, no need to think about cash – short messages are relatively cheap, and you take these expenses as a part of your monthly telephone bill (which is also an important psychological aspect).
This payment method is convenient and beneficial not only for consumers (site members in our case), but also for vendors. First of all, if you are on the second team, it gives you an opportunity to make the subscription for your site easier and more affordable. Imagine the situation with a Free member, who receives an offer from another user to chat tête-a-tête, but his membership does not include the private messaging service. Most people being in his shoes would prefer paying only for this particular feature (by pressing a few buttons on their mobile device and getting instant access to the desired service) as opposed to purchasing the monthly membership through one of the online payment providers, which would take more time, trouble and funds. Well, I would… as well as the major part of the European countries’ population. It does not mean that sms-payments have to be a substitute for your traditional membership plans, but they can be a great add-on to the process of monetizing your online dating business. A simple calculation shows that depending on the number of your site members and the fee you set up for the site services, you could get hundreds to thousands dollars daily on top of income from subscriptions.
Representing a well-known software company – which is SkaDate – I can’t help saying a few words about how we follow the sms-boom tendency developing new features for our community script and dating software. SkaDate 7 dating software programmers introduced a number of new useful features for members, including the sms-billing. For now it does not cover a wide range of site services: only ‘hot list’ and ‘24-hour trial membership’. We are studying the response of our audience (since our product is mostly USA-oriented) in order to decide if we should go ahead with expanding this feature. But in case you decide to be on the pacesetters team offering the sms-billing service on their sites to show all its advantages to the members, SkaDate team will gladly help you with this. There are 2 world-famous sms-payment providers already integrated into our script: DaoPay and Zong. So to customize the software for adding more items into the list of site features paid by sms will be a lot easier (since the sms billing system itself is already present in the program). You could modify the script by yourself (if you have enough coding knowledge), or leave that to our high-skilled developers team. Another option is visiting the SkaDate Certified Specialists website – the guys who know the product really well and provide high quality assistance on any script modifications.
Logically, we have come up to the moment, where I should start speaking about the disadvantages of using sms-billing for your online venture. One is that this payment method is yet to strike root in the USA, where people still prefer tried-and-true PayPal, CCBill and Authorize.net… And for now I can’t think of any more cons, so if you have thoughts on this aspect – you are most welcome to share them by leaving the post comments.